About Us:
Hormona is a data-driven women’s health company on a mission to revolutionize female health. Our award-winning mobile app is the first comprehensive, personalized hormone-tracking platform that helps women understand and optimize their hormonal well-being. With features like cycle tracking, symptom logging, personalized insights, and expert-backed recommendations, we’re leading the way in “Hormone Health.”
As a fast-scaling healthtech startup, we combine science, technology, and compassionate care to transform how women understand and manage their hormones.
Who We’re Looking For:
We’re now looking for a Head of Commercial to lead our growth strategy and drive revenue across B2C, B2B, and strategic partnerships—including but not limited to deepening our presence in the Insurance, Employee benefit and Healthcare sectors. You are a fast-moving individual with a can-do attitude and a passion for creating something extraordinary.
The Role:
As our Head of Commercial, you’ll shape and execute the company’s go-to-market and business development strategy across new and existing markets. You’ll own revenue growth, lead cross-functional teams, and secure strategic partnerships—including joint ventures and collaborations within the space. This is a unique opportunity to join the leadership team of a purpose-driven startup and play a central role in transforming women’s health globally.
Responsibilities:
- Develop and execute a comprehensive global commercial strategy for B2B2C and B2C platforms, focusing on private healthcare, insurance, organisations and employee benefits markets.
- Identify and capitalise on growth opportunities to scale operations and expand market presence.
- Leverage an established network of industry connections to gain access to key decision-makers and influencers within target organizations.
- Lead customer acquisition, retention, pricing, and monetization efforts across international markets
- Identify, engage, and secure new opportunities with Insurers, Employers and Healthcare sectors, including joint ventures and market expansion
- Design innovative pricing and commercial models tailored to payer plans, insurance providers, private hospitals, and corporate clients.
- Build and mentor high-performing commercial, growth, and partnerships teams
- Manage P&L, commercial KPIs, and performance dashboards
- Drive ambitious revenue targets, developing strategies that support near-term growth while building long-term value.
- Collaborate cross-functionally with product, marketing, and regulatory teams
- Influence brand positioning and deliver scalable, customer-focused campaigns
Qualifications:
- 8+ years of experience in commercial leadership roles within private healthcare, insurance, or digital health sectors ideally B2C.
- Track record of managing P&L and driving significant revenue growth (hundreds of millions), including international expansion
- Deep understanding of pricing strategies, including risk-based pricing, subscription models, and tiered value propositions.
- Experience developing packages for employer-sponsored healthcare benefits and integrating platforms into employee benefits ecosystems.
- Strong familiarity with private healthcare markets and global insurance and payer models.
- Excellent communication, stakeholder engagement, and relationship-building abilities
- Entrepreneurial mindset; thrives in fast-paced, high-growth environments
What we offer you
😊 A friendly, curious, and international working environment with a small, ambitious team
⏰ Flexible working opportunities
🤝 Impact the future of the company
💼 Office space in Stockholm
🌎 Fun meet-ups with the whole team around Europe
⭐️ Play a big role in our mission to improve the future of female health
🌱 Growth opportunities
💰 Competitive salary with the opportunity for options
Ready to help millions of women take control of their health?
Join us and lead the growth charge at one of the most exciting startups in digital health. Let’s build something extraordinary together.