Fertility Specialists of Texas (FST) is a leading fertility clinic known for our advanced treatments and compassionate, patient-centered approach. With high success rates and exceptional care, we provide services including fertility consultations, egg, sperm, and embryo freezing, IUI, and IVF. Our dedicated team supports patients every step of the way.
We are seeking a dedicated and proactive Healthcare Physician Liaison to join our growing team. In this dynamic, field-based role, you will play a critical part in driving business growth by expanding our network of referring providers, increasing brand visibility, and supporting a smooth, compassionate patient experience. Reporting to the Director of Marketing, you’ll build and strengthen relationships with physicians, prospective patients, and key stakeholders across the Dallas/Fort Worth and Lubbock regions.
Responsibilities
Relationship Management
· Build and maintain relationships with referring physicians, medical offices, and community partners to increase referral volume.
· Serve as the primary point of contact for referring physicians, promptly responding to inquiries, providing updates on patient progress, and addressing concerns.
· Conduct regular outreach (via in-person visits, phone calls, emails, etc.) to referring physicians and staff, ensuring consistent communication and trust-building.
Education and Marketing
· Educate referring physicians and their teams on the services and treatments provided by FST.
· Organize and participate in physician-focused events such as lunch-and-learns, seminars, and conferences to promote the clinic and establish FST physicians as experts in the field.
· Collaborate with Marketing to create and distribute materials that support outreach and educational efforts.
Patient Referral Coordination
· Work closely with referring physicians to facilitate a smooth referral process, including scheduling appointments and obtaining medical records.
· Ensure seamless transitions for patients referred to FST, collaborating with internal teams to provide exceptional patient experiences.
· Identify and generate new referral opportunities through consistent outreach and relationship-building.
Market Analysis and Reporting
· Track referral patterns and outreach activities to inform future strategies and identify opportunities for growth.
· Conduct market research to assess trends, competitive activity, and areas for potential expansion.
· Report regularly on outreach efforts, providing insights that influence strategic decisions and refine marketing initiatives.
Budget and Territory Management
· Effectively manage a meals and entertainment budget to maximize outreach impact.
· Develop and execute a structured territory management plan, prioritizing outreach based on market needs and growth potential.
Qualifications
- Bachelor’s degree preferred (Marketing, Communications, Business, or related field).
- Experience in healthcare, women’s health, or pharmaceutical sales strongly preferred.
- Proven ability to build relationships and manage a multi-site territory independently.
- Excellent communication, presentation, and interpersonal skills.
- Proficiency with CRM platforms (Salesforce preferred) and data reporting tools.
- Organized, self-driven, and comfortable with frequent regional travel (including occasional overnight stays).
Join Us
Be part of a dynamic team committed to exceptional patient care. We offer competitive compensation, comprehensive benefits, and a collaborative work environment.
Job Type: Full-time
Work Location: On the road
