Company Description
Gaudium IVF and Women Health Ltd is India's leading IVF chain (being ranked No. 1 in Delhi NCR and India by Times Health Survey). Led by Dr. Manika Khanna, the chain has helped 30,000+ motherhood dreams come true worldwide. Gaudium IVF has been recognized for its excellence with numerous awards and serves international patients from over 30 countries.
We are now ready for the launch of a new vertical focusing on Women Health and Wellness Products.
Our FMCG division, called "MaVi", is set to rapidly scale in the upcoming year, bringing innovation and high-quality wellness solutions to the market.
Role Description
We’re looking for a Social Media Specialist who lives and breathes the internet. Someone who knows how to make a brand stand out in a sea of content, understands what performs (and why).
You’ll be the at the very lead of our online presence.
A graphic and visual designer who has experience and strong grip over social media marketing.
The ideal candidate should be capable of expert visual communication and designing, managing content across platforms, running smart marketing campaigns, handling paid campaigns and leading our digital marketing efforts end-to-end.
If you’re part strategist, part storyteller, part data nerd, and a full-on creative thinker — we want you leading our digital game.
Key Responsibilities
- Expertly manage the brand's social presence from strategy to execution to performance
- Ideate and Lead innovative marketing campaigns on social media
- Develop Organic Growth Strategies to increase followers, engagement and reach
- Oversee the design and digital marketing team
- Track paid campaigns
- Engage and Manage the community
- Understand Visual Communication and Design Solutions
Required Skills
- Deep understanding of short-form content and social media algorithms
- Self-sufficient marketing mind
- Understanding of Visual Communication and Design Language
- Experience leading social media marketing (organic and paid)
