Marketing Specialist

Growth Troops • Contract • Remote (Área metropolitana de Ciudad de México, MX) • $2.50k - $3.50k / month • 1w ago

Marketing Specialist – Online Funnels

📍 Remote | 💼 Full-Time

About The Role

A fast-growing, fully remote company is seeking a Marketing Specialist – Online Funnels to support and scale digital marketing campaigns that directly drive growth. This role is ideal for a creative and detail-oriented marketer who understands how to build and optimize online funnels, create compelling content, and leverage data to improve performance.

The Marketing Specialist will play a key role in executing multi-channel campaigns, managing online brand presence, and enabling the sales team with high-quality leads and conversion-focused marketing materials.

Key Responsibilities

Assist in the development and execution of multi-channel marketing campaigns (email, social media, content marketing, and more)
Monitor the performance of direct-response campaigns using CRM and marketing platform analytics
Create compelling, brand-aligned content for ads, social media, and sales/marketing collateral
Manage company social media accounts, including scheduling, engagement, and reporting
Strengthen the company’s online brand presence to support both client acquisition and talent recruitment
Track and report on key campaign performance metrics and KPIs to guide future strategies
Support the management of marketing tools and platforms (email marketing, CRM systems, etc.) for campaign optimization
Maintain organized records of marketing activities, budgets, and expenses for accurate reporting

Required Skills

Experience in digital marketing or a related role with a solid understanding of marketing principles
Strong copywriting skills with a focus on conversion and audience engagement
Familiarity with social media platforms and marketing tools for scheduling and analytics
Strong analytical skills with the ability to interpret data and optimize campaigns accordingly
Ability to manage multiple projects and deadlines in a fast-paced, remote environment
Clear and professional verbal and written communication skills in English
High attention to detail with a creative and problem-solving mindset

Bonus Skills

Experience with marketing automation tools (e.g., HubSpot, Mailchimp)
Knowledge of SEO principles and content optimization for search engines
Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite)
Basic understanding of paid advertising platforms such as Google Ads or Facebook Ads
Experience running A/B tests and interpreting results to inform strategy

What The Company Offers

Competitive salary based on experience
Flexible work hours and remote work setup
Opportunities for professional growth and upskilling
A collaborative and supportive team environment

If you’re passionate about digital marketing, enjoy working across multiple channels, and want to help scale results in a growing organization, this role could be the perfect fit.

Apply by filling out the form below.

The team looks forward to learning more about you.

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