Outcomes and purpose
The DAS will be focus in to lead Digital Strategy in CFS area acording Country Digital Strategy.
Will focus too on activation of Grower accounts and training of internal (country organization) and external (farmers, distribution sales teams, agronomic advisors). Customer activation will be focused on necessary onboarding in features essential to achieve value from Bayer Digital solutions (seed, fertility, crop protection).
Accountability - The accountability of the DAS role would involve effectively leading and executing digital strategy en CFS aligned whit general strategy. Collaborating effectively with the rest of CFS, distributors ,new users,stakeholders,etc
- Being part of achieving the objectives proposed in CFS.
- Being a fundamental part of the company's transformation strategy.
Key Tasks & Responsibilities
- Drive Bayer Digital Tools user activation and engagement across the country or country group.
- Develop and execute the annual business planning process including data streaming objectives in coordination with CFS (Customer Facing Squad).
- Execute the business strategy to achieve penetration, farmer adoption, active use and retention rates.
- Enable Digital Tools connection to corer activities linked to Bayer Seed, CP and BLX footprint.
- Collaborate effectively with the Unit or Iberia Digital Solution to ensure the availability of the necessary tools to activate and engage customers.
- Ensure the best farm experience with digital tools, in agreement with the CFS or Bayer country group strategy. From Onboarding, Engaging and Utilizing the digital platforms.
- Work in partnership across the Bayer Commercial leads / teams as the account activation lead aligned with specific sales regions.
- Build close relationships with partner sales organizations / dealers and help these dealers become experts and advocates of Bayer Digital Tools.
- Ability to represent the Bayer product portfolio at expert level.
- Be a precision Farming expert in the territory/country.
- Develop a strong relationship with dealers to ensure a optimal handover of selected farmer leads ready for activation.
Key Capabilities Required (skills And Experiences Required)
- Bachelor's degree preferable in Agri-Business, Agronomy or Ag-Sciences is preferred. Additional Digital studies are valued.
- 3-5 years of experience in agricultural & digital sector as preferred.
- Knowledge on precision ag equipment like OEM Monitor, ISOBUS technology and ag equipment.
- Strong verbal and written communication skills, including experience and proficiency in leading presentations for different kind of audiences.
- Ability to identify new digital opportunities linked to agronomy trends and sector.
Residende: Sevilla, Badajoz or Cordoba
Application Period: 15 días
Reference Code: 837322
Division: Crop Science
Location: Spain : Cataluña : Barcelona
Functional Area: Customer Operations and Support
Position Grade: GP7
Employment Type: Regular
Work Time: Regular
Contact Us
Address Telephone E-Mail
Av. Baix Llobregat, 3, 08970 Sant Joan Despí,
Barcelona, Espanya
+34 93 495 69 99
talentacquisition@bayer.com
